Measuring the Performance of Your Brand and Competitors on Social Media
The Social Insights tool is a digital marketing tool that specifically monitors and analyzes your brand and competitors' social profiles on various social network platforms (Instagram, Twitter, Youtube, etc.). The following are some of the Social Insights tool features available to help the social media teams:
- Growth charts of the number of likes, comments, impressions, engagement rates and other social media metrics
- Charts of gender and age ratios of followers
- Identifying the type and subject of your audience's favorite content
- Analyzing followers sentiments, and their negative or positive approach
- The most words, hashtag and emojis used (emoji, word and hashtag clouds)
- The best time to post on social media
Learn more about Social Insights
Reply Directly to Your Audience and Plan for Your Content Creation
A social media Team as a unit in the digital marketing department always needs an all in one tool to monitor, analyze and manage social networks. with Zelkaa and using its digital marketing tools, all these steps are possible.
- Monitore hot posts, complaints or influencers’ opinions separately
- categorize and reply to comments, directs, and mentions directly
- Plan to generate future content on your brand social accounts
- Run Instagram giveaways with creative rules
Learn more about Social Insights, Youtube & Instagram Comment Download
Comparing the Performance of Your or Competitors’ Campaigns on Social Media
With Zelkaa, a campaign manager can monitor the performance of their digital marketing campaigns or those of competitors on social networks such as Instagram to achieve the necessary progress by recognizing the strengths and weaknesses. In order to achieve the highest efficiency of campaigns, there are various tools in Zelkaa that you can use for the real-time monitoring of the campaigns.
- Ability to monitor current trends on social media to choose the best time for your campaigns
- Real-time monitoring of campaigns and following the conversations of users and the media
Ability to compare the performance of competitors and your brand's previous campaigns without any time limit
Learn more about Social Insights, Trend Tracker, Monitor Bars
Manage Influencer Marketing Campaigns
One of the digital marketing tasks is taking care of influencer marketing campaigns and there is a need for accurate analysis of each influencer efficiency and ROI. In Newswire tool, you can find influencers active in your field and leave the advertisement of your desired content to them through Zelkaa at the best price according to your budget and their return on investment (ROI) estimation.
- Access to analytical statistics of bloggers and influencers' pages in various fields on social networks
- Recognizing effective news agencies and websites for publishing targeted and optimal advertising
Learn more about Newswire
Get in touch with Zelkaa experts
Get in touch with Zelkaa experts to see how you can convert mega data into practical knowledge and understand your audience and competitors.
Complete the form and schedule a meeting with our team. Our experts will:
- Help you discover how media and social media impact your business.
- Discuss about your media requirements and the solutions Zelkaa provides.
- Help you find or customize your monitoring, analysis and management packages.
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